We often talk about the big brands on the internet and their dominance. Last year, I did a spotlight on Asia that showed that Google was over 40% of the connections in Asia, and in the mobile report, Facebook was...
By Cam Cullen - VP of Global Marketing February 15, 2019
The 2019 Mobile Internet Phenomena Report has a new section this year measuring application engagement. This metric, which Sandvine tracks in many of our deployments, answers the question, "What percentage of my subscribers use Application X?" Some of the engagement numbers are pretty astonishing (maybe in a good way, maybe in a bad way).
Topics: Youtube, Facebook, Crashlytics, Mobile internet phenomena, Doubleclick, Instagram
By Cam Cullen - VP of Global Marketing February 14, 2019
This is some data that is NOT in the upcoming 2019 Mobile Internet Phenomena Report. This post focuses on a subject near and dear to my heart — gaming! We did a spotlight in the last Global Internet Phenomena Report, and the gaming data from region to region was pretty varied; this isn't the case for the Mobile Report.
Topics: Pokemon go, Mobile internet phenomena, Pubg, Fortnite
By Cam Cullen - VP of Global Marketing February 13, 2019
We have a surprise for you leading up to Mobile World Congress in Barcelona – a Mobile Internet Phenomena Report!
Topics: Internet phenomena, Mobile internet phenomena, Tiktok
By Alexander Haväng - Chief Technical Officer December 21, 2018
It’s 3 a.m. Do You Know What Your Network Is Doing?A Counterintelligence Use Case to Monitor Your Network
By Veroljub Mihajlovic December 13, 2018
Global Internet Phenomena Spotlight: Video Piracy in North America
One of our more controversial spotlights was on the current video piracy situation in Canada. To provide further insight on the changing face of live video piracy, we are revisiting video piracy in this report.
The general awareness worldwide of the popularity and prevalence of video and...
By Cam Cullen - VP of Global Marketing November 15, 2018
It was pointed out to me that in the recently released Global Internet Phenomena Report, I forgot to add a key comparison and data point to the data from the report. I gave the global and regional traffic share numbers for upstream and downstream, but totally neglected to include the aggregation of those numbers for TOTAL traffic share worldwide.
Topics: Bittorrent, Netflix, Global internet phenomena
By Cam Cullen - VP of Global Marketing October 1, 2018
In the Global Internet Phenomena report that will be released tomorrow, we give a conservative number that "more than 50% of the traffic on the internet is encrypted." In reality, the number is probably closer to 75-90% of the overall traffic, since some applications "usually" encrypt their data.
Topics: Encryption, Global internet phenomena
By Cam Cullen - VP of Global Marketing September 28, 2018
Everyone knows Netflix is a leader on the internet. The question is if they are #1 across the entire internet as they have expanded their presence and library worldwide.
Topics: Netflix, Video streaming, Streaming video, Global internet phenomena
By Cam Cullen - VP of Global Marketing September 27, 2018
There is a new “streaming” service on the horizon that has the potential to change streaming patterns on networks worldwide. In the US, a new service has achieved cult status, and is rapidly moving into the mainstream as followers pile on behind it; that trend is connected fitness. I am not talking about Fitbit-style connected fitness, I am talking about...
Topics: Iot, Global internet phenomena, Peloton, Connected fitness
By Cam Cullen - VP of Global Marketing September 26, 2018
I don't own a Tesla... but I wish I did.
Topics: Global internet phenomena, Tesla, Connected car
