We often talk about the big brands on the internet and their dominance. Last year, I did a spotlight on Asia that showed that Google was over 40% of the connections in Asia, and in the mobile report, Facebook was...
By Cam Cullen - VP of Global Marketing August 30, 2019
We often talk about the big brands on the internet and their dominance. Last year, I did a spotlight on Asia that showed that Google was over 40% of the connections in Asia, and in the mobile report, Facebook was over 20% of all mobile traffic. I decided to dig through the Phenomena data to discover how the brands' library of applications and content...
By Cam Cullen - VP of Global Marketing February 15, 2019
The 2019 Mobile Internet Phenomena Report has a new section this year measuring application engagement. This metric, which Sandvine tracks in many of our deployments, answers the question, "What percentage of my subscribers use Application X?" Some of the engagement numbers are pretty astonishing (maybe in a good way, maybe in a bad way).
By Cam Cullen - VP of Global Marketing August 23, 2016
The swimming events in Rio garnered worldwide attention as Michael Phelps and Katie Ledecky led the US team’s dominance of the pool. But who won the App Gold medal for the swimming venue?
By Cam Cullen - VP of Global Marketing August 22, 2016
I wrote about the Opening Ceremonies here, and showed how Facebook properties dominated mobile network traffic for that event. Unfortunately for other social networks, that trend continued for both the semifinal and final football (soccer for Americans) events and the Closing Ceremonies.
By Cam Cullen - VP of Global Marketing August 8, 2016
The Olympics kicked off in Brazil over the weekend (in case you live in a cave and missed the news), and rather than talk about the impact on Netflix (which dipped but not as severe as the 2012 London Olympics), I thought we could do something different.
By Jon Linden - Chief Strategy Officer December 5, 2013
Matsumoto-san from Softbank Mobile is a smart, experienced and passionate man. And funny! “You’re all too rich” was aimed at the operators in the room as an encouragement to put themselves in their customers’ shoes.
By Paul Gracie - Sr. VP Global Sales & Services November 22, 2013
The world of telecommunications in Africa is definitely changing. Gone are the days of telecom operators telling their customers what they can and can’t have; it’s now all about the customer and the experience that they enjoy. I spoke with many operators at AfricaCom 2013 last week, from Cairo to Cape Town, and the question was always the same: what can you...
Topics: What were up to, Traffic management, Internet intelligence, Bandwidth, Intelligent policy enforment, Data service usage, Telecommunications, Bandwidth control, Mobile operators, Cable operators, Dpi, Sms, Africacom, Facebook, P2p traffic