We often talk about the big brands on the internet and their dominance. Last year, I did a spotlight on Asia that showed that Google was over 40% of the connections in Asia, and in the mobile report, Facebook was...
By Trish Crompton, Product Marketing Manager October 16, 2019
It started out with a simple Netflix subscription, around $7.99 USD per month to be free from space-hogging DVDs and to leisurely binge TV shows without ads. Sounds great, right?
By Trish Crompton, Product Marketing Manager October 10, 2019
Video is taking over! At this point it feels like a broken record, but in reality… well, it is the reality.
By Cam Cullen - VP of Global Marketing September 6, 2019
For every action, there is an equal and opposite reaction – and the market success of Netflix has caused a massive pendulum swing in the market. Netflix grew popular as an aggregator of video, essentially giving users the ability to watch a wide variety of content from a single account. Amazon Prime and Hulu followed, and now every content owner is...
By Cam Cullen - VP of Global Marketing August 30, 2019
We often talk about the big brands on the internet and their dominance. Last year, I did a spotlight on Asia that showed that Google was over 40% of the connections in Asia, and in the mobile report, Facebook was over 20% of all mobile traffic. I decided to dig through the Phenomena data to discover how the brands' library of applications and content...
By Cam Cullen - VP of Global Marketing August 26, 2019
The 2019 Global Internet Phenomena Report is almost in the bag, so it is time to start the pre-report series of blogs where I "leak" data out from the report — we might even call this the "Hidden Cam Show," where I expose data for the whole world to see! The Internet Phenomena data this year is even more interesting than last year (at least to me) and...
By Cam Cullen - VP of Global Marketing November 15, 2018
It was pointed out to me that in the recently released Global Internet Phenomena Report, I forgot to add a key comparison and data point to the data from the report. I gave the global and regional traffic share numbers for upstream and downstream, but totally neglected to include the aggregation of those numbers for TOTAL traffic share worldwide.
By Cam Cullen - VP of Global Marketing September 28, 2018
Everyone knows Netflix is a leader on the internet. The question is if they are #1 across the entire internet as they have expanded their presence and library worldwide.
By Procera Networks January 11, 2017
A look back at our most popular blogs of 2016
It has been a busy blogging year at Procera – and as you can see from the most popular blogs below, Pokemon Go created the most buzz in the market. We kept a close eye on the trends that are driving broadband consumption around the world in 2016, and we will be watching even closer in 2017 as IoT, 5G, and...
By Cam Cullen - VP of Global Marketing June 30, 2016
The rumors of Netflix launching a download service are getting very real. Reed Hastings, CEO of Netflix, mentioned this service in the Q1 2016 earnings call:
By Cam Cullen - VP of Global Marketing January 27, 2015
If you are like me and stranded in the snowstorm that is being called Juno, you may be watching online video. I just looked around and realized that besides me, everyone in my family is currently watching online video. I am diligently working (writing this blog now, but it is a living!)