The COVID-19 worldwide stay-at-home orders have created unprecedented internet changes that continue to shift as the crisis continues. The biggest shift is that enterprise, education, and public WiFi traffic have now...
By Cam Cullen, VP of Global Marketing February 17, 2020
If I asked which brand has the largest traffic share on mobile, a few names come to mind. In the Global Internet Phenomena Report, we reported the traffic share of the six major brands on the internet is 43%. Are these brands the ones that dominate mobile traffic as well?
Topics: Google, Netflix, Apple, Facebook, Whatsapp, Mobile internet phenomena, Instagram, Microsoft, Amazon
By Cam Cullen, VP of Global Marketing September 2, 2019
In the world of eSports, Twitch reigns supreme as the streaming platform of choice. The platform's position in the Global Internet Phenomena Report has grown steadily over the past few years — this year, it is 19th overall (at 1.27%) of overall downstream volume and 28th (at 0.47% of the upstream). It is the 7th most popular video streaming application...
Topics: Esports, Global internet phenomena, Gaming, Amazon, Twitch, Mixer
By Cam Cullen, VP of Global Marketing August 30, 2019
We often talk about the big brands on the internet and their dominance. Last year, I did a spotlight on Asia that showed that Google was over 40% of the connections in Asia, and in the mobile report, Facebook was over 20% of all mobile traffic. I decided to dig through the Phenomena data to discover how the brands' library of applications and content...
Topics: Google, Netflix, Apple, Facebook, Global internet phenomena, Microsoft, Amazon
