5G Fixed Wireless Access (FWA) is expected to be one of the most lucrative early use cases for 5G as it allows both fixed and mobile service providers to expand their market reach in a cost effective way. This is...
By Cam Cullen, VP of Global Marketing February 20, 2020
Hey! Did you know that people like to watch videos on their phones? Well, according to the latest Mobile Internet Phenomena Report, people really, really, like mobile video. That isn't a surprise to any mobile operator in the world, but things have shifted over the past year.
By Cam Cullen, VP of Global Marketing February 18, 2020
If I told you that Facebook video has spiked in the last year, would you be surprised?
By Cam Cullen, VP of Global Marketing February 17, 2020
If I asked which brand has the largest traffic share on mobile, a few names come to mind. In the Global Internet Phenomena Report, we reported the traffic share of the six major brands on the internet is 43%. Are these brands the ones that dominate mobile traffic as well?
By Cam Cullen, VP of Global Marketing February 11, 2020
Next week, Sandvine will release the 2020 Mobile Internet Phenomena Report! This is the 10th year of Sandvine publishing the Phenomena reports, and they are of critical importance to network operators that are struggling to cope with an ever changing mix of traffic - dominated by video, gaming, and social sharing. This year, we are continuing to drill...
By Cam Cullen, VP of Global Marketing February 15, 2019
The 2019 Mobile Internet Phenomena Report has a new section this year measuring application engagement. This metric, which Sandvine tracks in many of our deployments, answers the question, "What percentage of my subscribers use Application X?" Some of the engagement numbers are pretty astonishing (maybe in a good way, maybe in a bad way).