2020 marks a lot of things for a lot of people – new year, new decade – but at Sandvine, it marks the 10th year of the Global Internet Phenomena Report. Since its inception, the report has established Sandvine as the...
By Trish Crompton, Product Marketing Manager February 12, 2020
2020 marks a lot of things for a lot of people – new year, new decade – but at Sandvine, it marks the 10th year of the Global Internet Phenomena Report. Since its inception, the report has established Sandvine as the ultimate authority of internet traffic trends. These trends drive network operators’ strategies for delivering and monetizing their network...
Topics: Video, Video streaming, Global internet phenomena, Internet phenomena, Active network intelligence, Gaming, Social media, Social sharing, Cloud gaming, Activelogic
By Trish Crompton, Product Marketing Manager October 16, 2019
It started out with a simple Netflix subscription, around $7.99 USD per month to be free from space-hogging DVDs and to leisurely binge TV shows without ads. Sounds great, right?
Topics: Video, Netflix, Amazonprime, Video streaming, Hbo, Hulu, Disney, 4k, Apple tv
By Cam Cullen, VP of Global Marketing September 9, 2019
I got asked a really good question on Friday as I was presenting a preview of the report to a strategic Sandvine customer. In an earlier blog on the percentage of video traffic, I ask: "How much video can we watch?" The question asked during the session was: "Or what if 10% of video suddenly moved to HD?" A follow up to the initial question came shortly...
Topics: Video streaming, Global internet phenomena
By Cam Cullen, VP of Global Marketing September 6, 2019
For every action, there is an equal and opposite reaction – and the market success of Netflix has caused a massive pendulum swing in the market. Netflix grew popular as an aggregator of video, essentially giving users the ability to watch a wide variety of content from a single account. Amazon Prime and Hulu followed, and now every content owner is...
Topics: Netflix, Video streaming, Global internet phenomena
By Cam Cullen, VP of Global Marketing August 26, 2019
The 2019 Global Internet Phenomena Report is almost in the bag, so it is time to start the pre-report series of blogs where I "leak" data out from the report — we might even call this the "Hidden Cam Show," where I expose data for the whole world to see! The Internet Phenomena data this year is even more interesting than last year (at least to me) and...
Topics: Netflix, Video streaming, Streaming video, Global internet phenomena, Hbo
By Cam Cullen, VP of Global Marketing September 28, 2018
Everyone knows Netflix is a leader on the internet. The question is if they are #1 across the entire internet as they have expanded their presence and library worldwide.
Topics: Netflix, Video streaming, Streaming video, Global internet phenomena
By Cam Cullen, VP of Global Marketing February 14, 2014
I just finished binge watching the entire second season of House of Cards, and although I am not a TV or film critic, I feel quite satisfied for someone that spent somewhere close to 12 hours watching TV today. Fortunately for me, it is part of my job during events like this (that is my story and I am sticking to it!). Kevin Spacey was phenomenal, and...
Topics: Analytics in motion, Netflix, Video streaming
