The COVID-19 worldwide stay-at-home orders have created unprecedented internet changes that continue to shift as the crisis continues. The biggest shift is that enterprise, education, and public WiFi traffic have now...
By Cam Cullen, VP of Global Marketing August 30, 2019
We often talk about the big brands on the internet and their dominance. Last year, I did a spotlight on Asia that showed that Google was over 40% of the connections in Asia, and in the mobile report, Facebook was over 20% of all mobile traffic. I decided to dig through the Phenomena data to discover how the brands' library of applications and content...
Topics: Google, Netflix, Apple, Facebook, Global internet phenomena, Microsoft, Amazon
By Cam Cullen, VP of Global Marketing August 26, 2019
The 2019 Global Internet Phenomena Report is almost in the bag, so it is time to start the pre-report series of blogs where I "leak" data out from the report — we might even call this the "Hidden Cam Show," where I expose data for the whole world to see! The Internet Phenomena data this year is even more interesting than last year (at least to me) and...
Topics: Netflix, Video streaming, Streaming video, Global internet phenomena, Hbo
By Cam Cullen, VP of Global Marketing September 25, 2018
Last week, Amazon announced a raft of new products that leverage the Alexa service. I have Alexa devices all throughout my house (and even a Rova Viva in my car), and also have a number of Apple devices with Siri. So naturally, as I went through the Phenomena data, I was on the lookout for how both of those devices — as well as Google Home — were moving...
Topics: Global internet phenomena, Alexa, Siri, Google home
By Cam Cullen, VP of Global Marketing September 24, 2018
Previous editions of the Phenomena report noted a decrease in file sharing traffic as Netflix and other streaming services came online, making content available through legal means. Well, that dynamic is changing yet again....
Topics: Bittorrent, File sharing, Global internet phenomena
By Cam Cullen, VP of Global Marketing September 21, 2018
Anyone that follows my blogs will know that I'm a gamer. Two of my favorite (and not coincidentally most popular!) blogs of all time are Pokemon Go and Rocket League blogs. In our upcoming Phenomena report, we'll outline breakouts of "market share" of the different application categories – Streaming Video, Streaming Audio, Social Networks, Messaging, and...
Topics: Global internet phenomena, Xbox live, Playstation network, Steam, Nintendo
By Cam Cullen, VP of Global Marketing September 20, 2018
Ever had a mobile app crash on you? If you haven't, you probably don't run many – and come to think about it, why are you reading this blog? But according to the data from networks around the world, a lot more people have this happen than you might think.
Topics: Global internet phenomena, Crashlytics
By Cam Cullen, VP of Global Marketing September 19, 2018
In two weeks on October 2nd, Sandvine will release the 1H 2018 Global Internet Phenomena Report. The report will be a bit different than it has been in the past: we now have a much larger data set with the new Sandvine than ever before. This time, we'll answer questions like "What generates the most traffic?" and delve deeper into specific application...
Topics: Global internet phenomena, Internet phenomena, Speedtest, Ookla
By Cam Cullen, VP of Global Marketing July 18, 2018
Mobile operators deploying 5G have an entirely new packet core architecture to assemble as they build out their infrastructure; where and how they will get network intelligence in this environment is a key success factor to ensure that they can monetize their 5G networks, as well as maintain high quality as the number of users and use cases grow on new...
Topics: Mobile, Expert insights, Analytics, Scorecard, 5g, Automation, Experiential network intelligence, Nwda
By Elina Edefalk, Product Marketing Manager February 22, 2018
Topics: Etsi
By Elina Edefalk, Product Marketing Manager February 7, 2018
The stars have aligned. It’s 2018 and automation is the word on everyone’s lips.
Topics: Vnf, Automation