Provide affordable options for traveling subscribers and protect them from unexpected roaming fees
For mobile operators, the ability to manage data for local customers traveling abroad and subscribers visiting from other provider networks is of paramount importance. The reality of smartphones and international travel, as well as new regulatory legislation, means that operators require an accurate and effective roaming data management solution for their networks.
To effectively manage subscriber roaming data, a full-featured solution requires four distinct capabilities:
- The ability to detect roaming and accurately measure usage
- An interface for subscribers to select and configure their roaming plan or opt-out of the limits
- The ability to trigger enforcement actions such as subscriber notification, advise of usage, and traffic optimization
- A rapid means of deploying new services and bolt-ons to adapt to changing market conditions
Sandvine’s superior traffic classification and policy execution model uniquely provides the stateful inspection of subscriber data encapsulated within an IP tunnel while simultaneously inspecting the outer-tunnel to provide Layer-7 services. Making decisions on the wire means subscriber notification or enforcement actions for roaming subscribers can be triggered instantly.
Success Story: O2 UK Boosts Revenue with Roaming Plans
The realities of smartphones and international travel, as well as new regulatory legislation, prompted O2 UK to seek an accurate and effective roaming data management solution for their network.