Unique network intelligence and visibility into mobile consumer trends to guide investments
San Jose, Calif., 20 February 2020 – Sandvine, a leading provider of network intelligence solutions, is announcing the release of the 2020 Mobile Internet Phenomena Report. The Mobile Internet Phenomena Report is the authoritative view on how applications are consuming the world’s mobile internet bandwidth. With an installed base of over 2.5B subscribers worldwide across over 500 fixed, mobile, WiFi, and satellite operators, Sandvine’s visibility into internet trends is unparalleled in the industry. This edition of the report focuses on mobile consumption trends globally and regionally in North America, Latin America, Europe, Asia, and the Middle East.
The most important asset that a mobile operator can have is a clear view of how their network is delivering services to their users. This clear understanding drives their entire business strategy: investments, service planning, product launches, and even technology strategies. Without a granular view, mobile operators are just hoping that best practices can get them where they want to be.
Commenting on the report, Lyn Cantor, Sandvine’s President and CEO, said: “Mobile operators are deep into their 5G launches, and need the right network intelligence in order to build the best networks to support profitable 5G use cases. Sandvine’s ability to visualize insights with our phenomena-powered Active Network Intelligence Portal, including how users are consuming bandwidth and how quality of experience is perceived by users, is unique. The Mobile Internet Phenomena Report is a window into the power of Sandvine’s industry-leading intelligence.”
Some highlights from this edition of the report include:
- Streaming video is over 65% of all mobile traffic by volume
- YouTube is more than 25% of total worldwide mobile traffic by volume
- Facebook Video has grown substantially over the past year to #2 worldwide at over 17% of total traffic volume
- Google properties account for over 30% of worldwide mobile traffic by volume
- Facebook properties account for over 28% of all mobile traffic by volume
- TikTok is now the the most popular mobile application by volume
These highlights and more will be shared in the full report, which is available now. Live webinars will be given on Wednesday, 4 March at 9 a.m. EST (Americas and Europe) and 9 p.m. EST (Asia) to go into more depth on the data inside the report. Any questions on the report can be directed to phenomena@sandvine.com.
# # #
ABOUT SANDVINE
Sandvine helps organizations run world-class networks with Active Network Intelligence, leveraging analytics and automation to improve network behavior in real-time. For more information, visit http://www.sandvine.com or follow Sandvine on Twitter @Sandvine.
MEDIA CONTACT
Cam Cullen
Sandvine
+1 510 228 4302
ccullen@sandvine.com
Topics: YouTube, Featured, Mobile, Internet Phenomena, Mobile Internet Phenomena
