Video Perspectives delivers industry-leading accuracy and granularity
Fremont, Calif., November 3, 2014—Procera Networks, Inc. (NASDAQ: PKT), the global Subscriber Experience Company, today announced the launch of Video Perspectives, a video analytics solution for network operators that delivers comprehensive video intelligence and actionable analytics. Video Perspectives enables network operators to gain insights into the streaming video issues that are directly affecting their subscribers’ quality of experience (QoE) and to take actions to resolve those issues, empowering operators to enhance the subscriber experience and create new video-related service offerings.
With Video Perspectives, broadband operators have a complete view of the video being consumed by their subscribers and of their success in delivering a high QoE to subscribers. Now, broadband operators can create their own video quality scorecards to measure delivery of streaming video to their subscribers and use it to measure against the proliferation of content provider scorecards (for example, Netflix and Google).
“Network operators need greater visibility into video traffic, its effect on their networks and on subscribers’ QoE,” said Patrick Lopez, founder and CEO at Core Analysis. “Content and ad publishers are pushing for higher video quality and video traffic is growing, both in volume and in terms of file size due to increasing high-definition resolutions. Operators need actionable intelligence in order to optimize their networks, to improve QoE or create new service models surrounding video.”
"Video is central to the subscriber experience, representing as much as 60 percent of our customers’ traffic,” said Alexander Haväng, CTO of Procera Networks. “Video Perspectives delivers the most relevant video analytics for the engineering, marketing, and customer care departments at network operators.”
Video Perspectives is the second phase of Procera’s Subscriber Experience family of solutions, building on the RAN Perspectives solution launched earlier in 2014. It is a software solution that can run on PacketLogic™ hardware to collect detailed video analytics on a broadband network. The intelligence is visualized as an integrated part of the PacketLogic Insights product family, including Customer Care and Engineering Insights, and as a standalone Video Insights product. The integrated Insights solutions present detailed video reporting and analytics views that are combined with Procera’s other subscriber analytics to deliver a comprehensive view of the subscriber experience. Video Insights delivers highly detailed video intelligence, and is an interactive tool that allows operators to generate custom reports and analytics based on specific issues or opportunities they are seeing with video on their network.
The video analytics collected by Video Perspectives enables the broadband operator to analyze both managed video services and Over-the-Top (OTT) video services. The metrics gathered by the solution include session metrics (stream changes, termination, stalls), play quality (delay, delivery, duration), encoding information (bit rate, encoder), and quality metrics (bandwidth, resolution, QoE).
Video Perspectives is in trial with several Tier 1 operators, is available for beta testing immediately and will be generally available in Q1 2015.
About Procera Networks, Inc.
Procera Networks, Inc. (NASDAQ: PKT), the global Subscriber Experience company, is revolutionizing the way operators and vendors monitor, manage and monetize their network traffic. Elevate your business value and improve customer experience with Procera’s sophisticated intelligence solutions. For more information, visit http://www.proceranetworks.com or follow Procera on Twitter at @ProceraNetworks.
Cautionary Note Regarding Forward-Looking Statements
This press release contains forward-looking statements related to Procera Networks, Inc., including statements relating to the introduction of a new product and solutions, the potential new applications for Procera’s products, the performance of and demand for Procera’s new products and solutions, the timing of general availability and the ability to generate revenue from new products and solutions, and the ability of its products to interoperate effectively with other technologies and meet the requirements of customers. Statements in this release that are not historical or current facts are forward-looking statements. All forward-looking statements in this release are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These statements are not guarantees of future performance and involve known and unknown risks, uncertainties and other factors that may cause the Company’s actual results, performance or achievements to be materially different from any future results, performances or achievements expressed or implied by the forward-looking statements. These risks and uncertainties include, without limitation, risks and uncertainties related to the acceptance and adoption of Procera’s products and solutions; the Company’s ability to service and upgrade its products; its dependence on a limited product line and key customers; its dependence on key employees; its ability to compete in our industry with companies that are significantly larger and have greater resources; its ability to protect its intellectual property rights in a global market; and other risks and uncertainties described more fully in the Company’s documents filed with or furnished to the Securities and Exchange Commission. More information about these and other risks that may impact Procera Networks’ business are described in the "Risk Factors" sections of its Form 10-K filed for the year ended December 31, 2013, its subsequently filed quarterly reports, and other reports filed with the SEC, which are available free of charge on the SEC's website at http://www.sec.gov or on Procera’s website at http://www.proceranetworks.com. Given these risks and uncertainties, investors should not place undue reliance on forward-looking statements as a prediction of actual results. All forward-looking statements in this press release are based on information available to Procera as of the date hereof, and the Company undertakes no obligation to update, amend or clarify any forward-looking statement for any reason.
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