Netflix’s Encryption Transition to Serve as Tipping Point
WATERLOO, ON, April 30, 2015 - Sandvine, (TSX:SVC) a leading provider of intelligent broadband network solutions for fixed and mobile operators, today released a new Global Internet Phenomena Spotlight on encrypted Internet traffic.
In the paper, Sandvine uses data collected for a live, representative network in North America to explain the current state of traffic encryption, where it is going, as well as provide a high level overview of the technical terms and technology associated with encrypted Internet traffic.
Some notable points from the research include:
- Netflix’s recent decision to encrypt their traffic will result in over two-thirds of North American Internet traffic being encrypted in 2016
- YouTube is the largest source of encrypted traffic in North America, and still a significant contributor of unencrypted traffic
- Google Play traffic is encrypted, preventing the ability for third-parties to identify the apps, movies, and music being consumed by subscribers. Apple’s iTunes traffic remains unencrypted.
- The simplicity of the Electronic Frontier Foundation’s “Let’s Encrypt” program, due to launch in mid-2015, will help drive encryption adoption among smaller sites
“The decision by leading applications to encrypt their traffic is great for subscribers because it ensures the content of their Internet traffic remains private,” said Don Bowman, CTO, Sandvine. “The policy solutions that Sandvine focuses on have never required identification of content, just applications or application categories. Even with the majority of Internet traffic becoming encrypted, Sandvine will still be able to provide highly accurate identification of encrypted applications so that operators can continue to offer innovative application service plans to their subscribers.”
The Global Internet Phenomena Spotlight on encrypted Internet traffic, as well as a technology showcase examining Sandvine’s Internet traffic classification techniques can be downloaded from the “Encryption Trends” page on Sandvine.com.
Sandvine’s network policy control solutions add intelligence to fixed, mobile and converged communications service provider networks to enable services that can increase revenue and reduce network costs. Powered by Sandvine’s Policy Engine and SandScript policy language, Sandvine’s networking equipment performs end-to-end policy control functions including traffic classification, and policy decision and enforcement across the data, control and business planes. Sandvine’s products provide actionable business insight, the ability to deploy new subscriber services and tools to optimize traffic while enhancing subscriber Internet quality of experience.
Sandvine’s network policy control solutions are deployed in more than 250 networks in over 90 countries, serving hundreds of millions of data subscribers worldwide, www.sandvine.com.
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