The World Cup will be watched by millions of people in the next few weeks. If people aren’t able to visit Brazil and see the games live, many football fanatics will turn to streaming the event live to support their favorite team. How will this impact network traffic for the month of World Cup? Will your service provider be able to keep up with the demand in video streaming during key matches?
We decided to ask these questions to Jon Linden, Procera's CSO and Kriss Andsten, Procera Developer, to find out how the world’s largest sporting event will affect online traffic and fans user experience.
|Yes, the World Cup is coming up and I think it's going to be a significant event. That's for two reasons. Video has rapidly become the biggest portion of traffic that we have in outbound networks. That will be a good trial of a large, large amount of traffic. On top of that, soccer is a kind of video that's suitable for HD, since a there are a lot of details. It's also real time. It's live. It's not like a lot of TV shows that can be seen at any point in time, on demand. This is live, right now. People want to see it when it's happening.
That's going to put entirely new demands and conditions on the networks, and when it comes to delivering real time live video feeds of that magnitude. I think it's going to be a big interesting, challenging test of the broadband networks that we have today, and especially when it comes to if the next generation of technology is like 4G LTE, is up to the test.
|When we see some of the major events like the World Cup, or the Olympics, or what not, our customers, the network operators, are keenly interested in seeing how that impacts the network and to some extent, the viewer habits. Are people watching it on their devices? Are they watching it on their computers? How much bandwidth is going for this particular event, here? What can do to improve the user experience? That's the sort of things we like to answer.|
Jon is Chief Strategy Officer at Procera Networks, responsible for Procera's long-term strategy and M&A. He has a background in sales, business development and global marketing. He’s based in Varberg, Sweden, and in his spare time he likes to go road bicycling.