We often talk about the big brands on the internet and their dominance. Last year, I did a spotlight on Asia that showed that Google was over 40% of the connections in Asia, and in the mobile report, Facebook was...
By Cam Cullen - VP of Global Marketing July 31, 2018
When the World Cup was still in full swing, I published a blog that highlighted the impact that the games were having on mobile operators, and I promised a follow-up piece. Now that the event is over, players are beginning to arrive back to their teams, and comprehensive data is available, I figured this would be the best time to take a look at the World...
Topics: Global internet phenomena, World cup 2018
By Cam Cullen - VP of Global Marketing June 25, 2018
I am a big fan of the beautiful game, and it is always interesting to see how an event like the World Cup impacts networks. The FIFA World Cup 2018 is forecast to reach 3.4 billion viewers – half the world population – for the 2018 event. Some countries feel like they have been hit by the zombie apocalypse during the home team’s game, with the streets...
Topics: Global internet phenomena, World cup 2018
