We often talk about the big brands on the internet and their dominance. Last year, I did a spotlight on Asia that showed that Google was over 40% of the connections in Asia, and in the mobile report, Facebook was...
By Cam Cullen - VP of Global Marketing February 20, 2014
As reported on Friday, House of Cards launched with a very big initial push, with anywhere from 5-15% of Netflix subscribers on several worldwide broadband networks at least sampling one episode. Two big conclusions jumped out at me from looking at the data:
Topics: Analytics in motion, North america, Europe, House of cards, Netflix
By Cam Cullen - VP of Global Marketing March 2, 2013
There was much talk and hype for the online launch of the Netflix Original Series “House of Cards” throughout this week. Andrew Wallenstein (Variety) wrote an article about how Netflix needs to rethink their strategy about “binge” viewing – when a viewer. EW Weekly, Fast Company, and the New York Times also wrote about the topic – and opinions are varied...
Topics: Analytics in motion, House of cards, Netflix
